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We don’t just deliver strategy. We deliver
Outcomes.

From complete turnarounds to creative that converts and data that drives decisions, our case studies show exactly how we help brands win on Amazon and beyond.

See the Results for Yourself

We don’t just deliver strategy. We deliver outcomes.

At MPI Advantage, success isn’t measured by meetings — it’s measured by marketplace impact. From complete turnarounds to creative that converts and data that drives decisions, our case studies show exactly how we help brands win on Amazon and beyond.

Explore Our Success Stories

Each offering is designed to solve key challenges faced by manufacturing brands entering or expanding in digital commerce.

Strategic Holiday Push Drives High-AOV Conversions

We advised a premium home goods brand on a seasonal creator strategy focused on high-ticket bathroom fixtures during the holiday shopping period. Through careful timing and messaging, the campaign generated over 64,000 clicks and $188K in attributed sales with an average order value of $410. Our strategic planning helped the client capitalize on seasonal interest and convert high-intent shoppers.

June 2, 2025

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June 2, 2025

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Sustained Influencer Program Unlocks Long-Term Growth


Over a 21-month period, we guided a consumer brand through a phased approach to influencer partnerships across three Amazon categories. With data-driven iteration and consistent testing, the client generated nearly 10,000 orders and $449K in attributed revenue. The long-term strategy proved that ongoing creator investment can yield compounding growth across verticals.

June 2, 2025

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Early Returns Show Promise for Seasonal Gardening Campaign


We helped a garden product brand launch a creator-led campaign timed to spring demand, emphasizing hands-on content and outdoor transformation. Early-stage results include 200x clicks and consistent engagement with limited spend. As seasonal activity ramps up, performance is expected to accelerate based on our phased strategy.

Client Reviews

What Our Partners Are Saying

They know Amazon like the back of their hand.

President

National Environmentally-Friendly Garden Chemicals Brand

MPI Advantage is best in class. I’ve worked with a lot of agencies, and this is the best I’ve seen.

eCommerce Manager

Category-Leading Decorative Plumbing Products Manufacturer

They have earned our trust and respect – if they say we need it, we’ll do it.

Director of Business Development

Dominent Power Sports Accessories Manufacturer

They synthesize complex information and make it actionable. That’s been a huge help.

B2B Marketing Coordinator

Innovative Paint and Chemical Manufacturer

The MPI team is an absolute pleasure to work with! They are invaluable partners and most importantly, exceptional individuals. 

Sales Director

Leading Consumer Epoxy and Adhesive Manufacturer

Frequently Asked Questions.

Selling on Amazon isn’t just about having a good product — it’s about having the right strategy to stand out, compete, and grow. MPI Advantage partners with manufacturers in the home improvement, tools, paint, and hardware industries to develop tailored strategies that drive online marketplace growth. Our consulting services help brands like yours define objectives, identify operational challenges, benchmark capabilities, and build clear, actionable roadmaps for success.

We have helped clients across a broad range of categories – ranging across home goods, hardware, baby items, powersports, and more! However, we are uniquely specialized to help vendors in the home improvement category – such as plumbing, hardware, paint, and tools. 

Absolutely. Many of our clients have internal teams or agency partners. We’re often brought in to help define strategy, identify blind spots, and close gaps—especially in areas like channel profitability, operational efficiency, and marketplace expansion. Our role is to elevate the work already being done and help your team win. If you just need help with a certain aspect of your business or just need a fresh second set of eyes, we are here to help.

We begin by understanding your goals, pain points, and current processes. From there, we create a customized roadmap that often includes strategic consulting, process optimization, and reporting tools to support better decisions. We have three primary levels of engagement. One option is a short-term engagement of three meetings centered around a particular aspect of your business. Another option is ongoing monthly consulting consisting of one strategy call per month. Additionally, we offer prepaid blocks of hours that can be used however best serves you.

Yes. While Amazon is often the starting point, we also advise clients across Walmart, The Home Depot, Lowe’s, Zoro, Wayfair, TikTok Shop, and direct-to-consumer platforms like Shopify and WooCommerce.

Yes. Vendor Central is a core focus for us. We help brands navigate everything from vendor negotiations and backend terms to chargebacks, profitability analysis, and advertising strategy. If you’re struggling with Amazon’s complexity, we’ve likely seen—and solved—it before.

MPI Advantage has extensive experience in helping Sellers navigate Seller Central. We support hybrid brands and 3P-only sellers to improve their listings, advertising, operational performance, and overall profitability. We can help you with your strategy, however you plan to go to market, whether you plan to have Amazon fulfill your inventory for you (FBA) or if you plan to ship directly to Amazon’s customers (FBM).

MPI Advantage has multiple services offerings to meet your needs, ranging from prepaid blocks of services hours to short-term engagements to ongoing monthly consultation. We can develop a service offering to meet your needs and budget.